Template-type: ReDIF-Paper 1.0
Author-Name: Ning Mao
Author-Workplace-Name: China-ASEAN International College Dhurakij Pundit University, Thailand.
Author-Name:
 Michael McAleer
Author-Workplace-Name:
 Department of Quantitative Finance National Tsing Hua University, Taiwan and Econometric Institute Erasmus School of 
	Economics Erasmus University Rotterdam, The Netherlands and Department of Quantitative Economics Complutense University of 
	Madrid, Spain And Institute of Advanced Sciences Yokohama National University, Japan.
Author-Name:
 Shuyu Bai
Author-Workplace-Name:
 Limian Material Technology Corporation, China.
Title: Impact of Psychological Needs on Luxury Consumption
Abstract: This paper examines the impact of psychological needs on luxury consumption. Veblen’s Theory of the Leisure Class (1899) invented the 
	term “conspicuous consumption” to describe luxury goods and services, in which Veblen indicated the purpose of luxury consumption was to 
	display wealth and social status. This paper integrates the following two papers: (1) Han and Zhou (2002), who proposed an integrative 
	model, and argued that three variables, namely Country-of-Origin, Brand Name, and Price, were major predictors for overall product 
	evaluation and purchase intentions; and (2) Han, Nunes and Dreze (2010), who proposed a taxonomy called The Luxury 4Ps, to explain the 
	inductive and deductive psychological needs of luxury consumption.
Classification-JEL: N35, Z12, Z13.
Keywords: Psychological needs; Luxury consumption; Consumer behavior.
Length: 12 pages 
Creation-Date: 2017-07
Number: 2017-19
X-File-Ref: http://america.sim.ucm.es/repec/ucm/ref/doicae1719.txt
File-URL: https://eprints.ucm.es/id/eprint/44062/1/1719.pdf
File-Format: Application/pdf
Handle: RePEc:ucm:doicae:1719